SRP: Social relationship platform is a central platform with technology models for reporting or analyzing customer interactions in the business-consumer relationship. It specifies the social media marketing strategy for potential customers in the immediate environment with the help of geolocation-based technologies.

SoLoMo: SoLoMo refers to social, local, and mobile. SMM: SMM is short for social media marketing and is used for brand awareness and increasing sales.

SMB: Small and medium-sized business (SMB) refers to businesses with less than 250 employees. SMART: SMART is short for “Specific, measurable, achievable, relevant, time-based” and reminds the goals to be followed. SEM: Search engine marketing (SEM) is a paid digital marketing strategy that improves website traffic. OOO: OOO, short for out of office, is an acronym you can frequently encounter in email conversations. KPI: Key performance indicator is an acronym used to express the metrics used to measure social media marketing strategies in businesses. IAM: You can use “I am in a meeting” in a conversation to express that you are busy. These messages can consist of motivational expressions such as “Subscribe now,” “Download,” and “Contact us.”ĮTA: Estimated arrival time is used to express a prediction of the delivery time.ĮOD: The end of the day refers to corporate business deadlines. This type of message can be written, verbal, or visual. This process is expressed as the process of selling products or services to consumers for a certain fee.ĬMGR: Community managers (CMGRs) are responsible for improving businesses’ communications on social media.ĬTA: CTA refers to a call to action. It can also be explained as business processes between firms.ī2C: B2C is an acronym for business to customer, referring to the exchange between business and consumer. Here are the business acronyms:ī2B: B2B, short for business to business, refers to the communication model between companies. Knowing these acronyms helps you facilitate in-team communication. Business acronyms are usually used in work medium and communication.

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